SUPERSWEET.ORG: London Fashion Love Letters: Bryce Aime

Hi Emmi,

Sorry for late reply. Yesterday morning I went to the Charlie Le Mindu SS11 show. You know, the hair guy who has long been SS sweetheart? The queue was horrendous; I could feel the vibe, the excitement among the queu-ers. The not-so-fab thing was that, unlike most of the shows I attended at this year London Fashion Week, we were made to queue outside, in the cold! You know, my fever--as in medical fever, not fashion fever--was raging and I was about to give up Charlie's show, but seeing Fred Butler in her metallic pastel outfit walking past me and our London's superstar blown-up doll Pandemonia in her 8-inch stilettos strutting into the Victoria House--I know they're not Janice Dickinson, but they got me going!--my intuition told me the Charlie Le Mindu's haute coiffure show must be HOT!!

Before I get deeper into Charlie Le Mindu, I should, first, share my thoughts on the Bryce Aime catwalk show that was on last Saturday. I can tell you, in the last couple of years, Aime makes a very impressive entrance in the fashion scene. Two seasons ago, I predicted his harsh, spikey and heavily structured SS10 collection would attract Lady Gaga. I was wrong. It is Rihanna who wears Bryce Aime's in her music video "Hard" and shows. And so does Beth Ditto in many of her gigs.

This year, Bryce Aime departs from his harsh design aesthetics in favour of a much softer, though still structural, silhouette.

The collection titled "Asiarama" strikes a high oriental note and features a subtle fusion of traditional Japanese theatrical Kabuki costume and Beijing opera. The fabrics, Aime uses, range from jersey, Lycra, to chiffon in rather neutral colours of pale pink, white, green and yellow. His dresses are worn with leggings, some of which are monochromatic, others printed. I must say, I'm a fan of the printed ones. Check out them ones with falling sakura flowers. They make the legs look as if tattooed on! Also, these leggings are much more flattering than Bora Aksu's.

The shoes, too, are also updates of their oriental versions.

Looking at the collection as a whole, I must say many of the pieces do not look particularly expensive, while others border on being a little too theatrical.